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As one fortunate to be working with digital fulfillment of games, media and software since their infancy I agree with the focus on cloud. However, I started thinking about creative designers and how some very good artists may use Adobe products like Illustrator and Photoshop and how a shift to cloud only may impact how they can use the applications. What about designers that might want to work on a piece while at the “Lake” house or on vacation someplace that does not have connectivity? Can they work offline? If so what features are not available while a user is offline? Is Adobe going to offer some type of “run local” option where I can save a time limited copy of the app locally and use the app while not connected. Maybe by default every time a user is online and validated that validation includes a 30 say period that the software can run before it needs to be re-authenticated. Users can also manually enter a day range ( some max. limit) for more proactive planning. Seems it would help alleviate some of the concerns against a cloud only service. Give users the comfort they can always access the app and don’t always need a reliable Internet connection. That feature could be a game changer IMO.
Thinking about this from a higher viewpoint the inclusion of physical items provides a tangible experience to a virtual game. The cards don’t just need to be collectors items either, cards could be integrated with the online game play or simply be fun branded merchandise. Sometimes this immersive experience can heighten a players sense of emotional connection and they become more engaged and more compelled to pay. Or at least in theory…the game still has to be good :-)
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